Posts Tagged ‘Qwikster’

Qwikster steals Blockbuster name; Netflix apologizes third time

Dear Netflix subscriber: A few days ago, I apologized for being arrogant in the way Netflix raised the rates for those of you who wanted to get movies from us via both the mail and online. Today, I’m writing to apologize for my apology. In retrospect, I should have realized that splitting our company in
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Netflix should rename Qwikster to Trickster

Lots of other people woke up this morning, saw the new Netflix video apology, and were surprised that the firm’s leaders never realized that Qwikster makes us think of Trickster… especially given the firm’s recent actions. The firms’ CEOs (yep, there are now two) announced that they are separating the Netflix physical DVD business from
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